AUSSENWIRTSCHAFT AUSTRIA

CIMIx 2026 | The Transformation Edition

27–29 Jan 2026 | Vienna, Austria

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Christoph Sitar

CEO

MEDIASQUAD GmbH

Innsbruck, Austria

7 profile visitsSpeaker

My organisation

EN MEDIASQUAD is on fire for Virtual Reality (VR) and Augmented Reality (AR). They use their loving attention to detail, combine it with excellent user experience design, and add a dash of gamification to create virtual training and assessment tools, presentations, site tours, and showrooms. Virtual Reality and Augmented Reality apps are where they combine their passion for creating interactive environments with their many years of experience in the fields of 3D animation, commercial and industrial rendering, and game design. That is why international companies such as BRP-Rotax, EGLO Lighting, Novartis, and Swarovski trust their expertise and creativity when it comes to VR/AR tools. DE MEDIASQUAD brennt für Virtual Reality (VR) und Augmented Reality (AR). Mit viel Liebe zum Detail, perfektem User-Experience-Design und einer Prise Gamification erstellen sie virtuelle Präsentationen, Trainings, Schauräume und Assessments. Virtual-Reality- und Augmented-Reality-Apps ermöglichen es ihnen, ihre langjährige Erfahrung aus den Bereichen 3D-Animation, Industrierendering und Game Design mit ihrer Leidenschaft für interaktive Gestaltung zu verbinden. Deshalb vertrauen internationale Unternehmen wie BRP-Rotax, EGLO Leuchten, Novartis und Swarovski auf ihre Expertise und Kreativität, wenn es um ihre VR-/AR-Tools geht.
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About me

EN

Christoph Sitar develops high-end XR applications for national and international corporations such as SWARCO, Novartis, and BRP-Rotax. By combining intuitive interaction design, gamification, engaging storytelling, and striking visuals, he consistently demonstrates the level of immersion and impact XR can achieve beyond traditional media. His expertise and dedication to the medium are reflected in numerous awards, including the prestigious VR Award for Enterprise Solution of the Year.

DE

Christoph Sitar entwickelt High-End-XR-Anwendungen für nationale und internationale Unternehmen wie SWARCO, Novartis und BRP-Rotax. Durch die Kombination aus intuitivem Interaktionsdesign, Gamification, fesselndem Storytelling und eindrucksvoller Visualität zeigt er kontinuierlich, welches Maß an Immersion und Wirkung XR im Vergleich zu traditionellen Medien erreichen kann. Seine Expertise und sein Engagement für dieses Medium spiegeln sich in zahlreichen Auszeichnungen wider, darunter der renommierte VR Award in der Kategorie „Enterprise Solution of the Year“.

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Speaker sessions (2)

Wednesday, 28 January 2026

11:15 - 11:45

Collaboration in Action | Multiuser XR: A New Kind of Shared Experience (EN)

Location:Hall 2Track:Track 3 | Cross-Sectoral Collaboration
  • Augmented Reality
  • Gaming
  • Immersive
  • Industry
  • Innovation

Language: English Experience next-level XR: SWARCO and MEDIASQUAD showcase new ways to engage, present, and interact - with a live demo on stage.

16:00 - 17:00

Panel | Play to Perform: Gamified Innovation in Industrial Processes (EN)

Location:Hall 6Track:Track 3 | Cross-Sectoral Collaboration
  • Augmented Reality
  • Gaming
  • Immersive
  • Industry
  • Innovation

Language: English Discover how playful design and gamified solutions are helping industries innovate, boost efficiency, and rethink the way they work.