AUSSENWIRTSCHAFT AUSTRIA

CIMIx 2026 | The Transformation Edition

27–29 Jan 2026 | Vienna, Austria

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Wednesday, 28 January 2026 | 12:15 - 13:00

Collaboration in Action | Finding the Heart of a Healthcare Brand (EN)

Location:Hall 2Track:Track 3 | Cross-Sectoral Collaboration
  • Branding
  • Design
  • Healthcare

This session will be held in English.

Carve-outs, mergers, and major transformations can strip brands down to their foundations. Yet within that pressure lies opportunity. When Vamed Care faced these shifts, KISKA worked closely with the team to step back, listen, and rediscover what truly defines the brand.

In this session, we will share how a clear strategic direction and a creative, empathy-driven approach helped reveal VITREA’s core identity and bring unity to clinics across the DACH region.

4 speakers