Wednesday, 28 January 2026 | 16:00 - 17:00
Panel | Audience Factor: Creating Value Through Smart Engagement (EN)
Location:Hall 2Track:Track 4 | The Business of Live Events
This panel will be held in English.
The audience is much more than just consumers - it actively shapes the event experience. This panel highlights how strategic approaches to audience engagement and management can significantly influence the success of live events and create long-term added value.
4 speakers
Director / Chair of the Board of Trustees
Valley of Arts Festival / Hungarian Tourism Program Foundation